A Case Study: A PMM’s Journey in Launching a New Category

A talk by Christine Tran
Senior Director, Product Marketing, Quantum Metric

Register to watch this content

By submitting your email you agree to the Terms of Service and Privacy Statement
Watch this content now

About this talk

So you want to launch a strategic narrative or category?

In this session, Christine will prepare you for the roller coaster adventure of one of the most exciting product marketing initiatives and career milestones.

This is a must-attend session if you’re about to embark or are on a similar journey, want to optimize for success, and avoid the pitfalls and lessons she’s learned on Quantum Metric’s two-year journey thus far. Even if narrative or category design is not in your near future, this session will include useful tips for any major product launch or initiative.

Have you got yours yet?

Our All-Access Passes are a must if you want to get the most out of this event.

Check them out

Learn from the likes of

Quantum Metric

Proudly supported by

Want to sponsor this event? contact us.