Bas Willems

Bas Willems

Head of Marketing

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About this Speaker

Bas fell in love with marketing 12 years ago, while watching Don Draper pitching the Kodak Carousel.

Over time, Bas learned the power of great storytelling and applied these skills in marketing for B2B software companies.

Bas worked at four fast-growing B2B software startups, building and scaling marketing teams.

Product marketing has always been one of the most important growth enablers and he is excited to share his learnings and insights.

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